Inbound Insights

Ideas and best practices for inbound marketing, sales enablement and customer engagement from The Gist, an inbound marketing and growth agency based in Buffalo, New York.

Outfit Your Inbox

Positioning How-To for B2B Marketers

Your company wouldn’t be in business if it didn’t have some unique advantage over its...

Lauren Molenda and Micro-Agencies, Freelancers and Networking

Lauren Molenda is Co-Owner of Riveter Design, a micro-agency out of Buffalo, New York. If you...

HubSpot vs. Mailchimp - Email Marketing, Automation & CRM Comparison

Digital marketing accounts for nearly half the marketing dollars spent today, and this industry...

Professional Happiness Coach Barbara Leggett Coaches CJ Live

Barbara Leggett is the founder of the Happiness Center of Western New York. As a Professional...

Chris Miano & His Journey from the Army to Founding a SaaS Startup

Chris Miano is the founder of MemoryFox.io, a platform for collecting and organizing content to...

Matt Phillips, Mental Toughness & When to Hire a Business Coach

Matt Phillips is the Founder and CEO of Pro Athlete Advantage, a high-performance business...

Sara Heidinger, Buffalo Gentrification & COVID Restaurant Operations

Sara Heidinger is an owner of Undergrounds Coffeehouse & Roastery in Buffalo’s Old First Ward....

How to Enable Your Remote Sales Team

The ongoing Covid-19 pandemic has not only hugely impacted the global economy but also how...

Tim Fitzpatrick, Back-to-Basics Marketing and Owning Your Audience

Tim Fitzpatrick is President of Rialto Marketing, a marketing agency based in Denver, Colorado,...

Emmily Bowman and Accidental Startups, Influencers and Braids

Emmily Bowman is the owner of Braid Babes, a one-of-a-kind hair braiding service based in...