CJ Maurer

CJ is a veteran content strategist and inbound marketer. After a decade in the marketing industry on both the client and agency side, he founded The Gist in 2019. CJ lives in Buffalo, N.Y. with his wife, Lindsay, and two children, Riley and Luke.

Outfit Your Inbox

Sara Heidinger, Buffalo Gentrification & COVID Restaurant Operations

Sara Heidinger is an owner of Undergrounds Coffeehouse & Roastery in Buffalo’s Old First Ward....

How to Enable Your Remote Sales Team

The ongoing Covid-19 pandemic has not only hugely impacted the global economy but also how...

Tim Fitzpatrick, Back-to-Basics Marketing and Owning Your Audience

Tim Fitzpatrick is President of Rialto Marketing, a marketing agency based in Denver, Colorado,...

Emmily Bowman and Accidental Startups, Influencers and Braids

Emmily Bowman is the owner of Braid Babes, a one-of-a-kind hair braiding service based in...

The Marketing Poverty Trap: 4 Reasons Traditional Marketing is Broken

Traditional marketing is broken because it requires brands to create content with a short...

Matt Vaadi and Mission-Based Organizations, Podcasting, and Marketing

Matt Vaadi is a social entrepreneur focused on alleviating homelessness in Columbia, SC and the...

Jason Pearl and Selling During a Pandemic, Dad Wisdom, Life Priorities

For almost two decades, Jason Pearl has been a high impact growth specialist leading businesses...

Doug Levin and Chicago, Arbitrage and Lifestyle Design

CJ sat down with Doug Levin. Doug is living his best life thanks to a successful private label...

Casey Kelly and Career Leaps, Graphic Design and Public Art

Casey Kelly is a designer, consultant, and educator. She works directly with clients, brands,...

Melissa Wilson and Telemedicine, Healthcare and Working Parents

Melissa Wilson is the VP of Customer Engagement at EZaccessMD, a mobile tele-health company...